Simple pricing.
No surprises.

Start free for 7 days — no credit card needed.
Scale as your brand grows on WhatsApp.

Prices in INR  ·  Switch to $ USD

Monthly
Annual Save up to 25%
Starter
₹399 /mo

For small teams just getting started on WhatsApp.

Start Free Trial
  • Shared inbox · 3 agents
  • 3 broadcasts/month
  • 500 recipients/broadcast
  • 3 saved segments
  • Message templates
  • WhatsApp Business API
  • Email support
Business
₹2,500 /mo

For teams that want AI-powered automation at scale.

Start 7-day Free Trial
  • Everything in Growth
  • Shared inbox · 25 agents
  • Unlimited broadcasts
  • 3 AI Agents
  • Journey Builder
  • Support ticketing
  • HubSpot + Pabbly Connect
  • A/B testing
  • Priority support SLA
Enterprise
Custom

For large teams with custom requirements and dedicated support.

Talk to Sales
  • Everything in Business
  • Custom AI Agents
  • White-label
  • Custom API & webhooks
  • Audit logs & compliance
  • Uptime SLA guarantee
  • Dedicated account manager
  • 24/7 phone support

WhatsApp conversation costs

Your Baat subscription covers platform access. WhatsApp Business API fees are charged per conversation window and billed separately — rates vary by country.

Example rates shown for India (INR) including 15% Baat processing fee.
Rates differ by country — check Meta's pricing page for your region.

See full rate card by country →

Type Per conv. Tag
Marketing Promotional broadcasts, campaigns
₹0.99
Marketing
Utility Order updates, confirmations
₹0.13
Utility
Authentication OTPs, verification codes
₹0.13
Auth
Service Customer-initiated chats (24h window)
Free
Service

Compare all features

← Scroll to compare →

Feature Starter ₹399/mo Growth ₹799/mo Business ₹2,500/mo Enterprise Custom
Inbox & Messaging
Team inbox (agents)
3 agents 25 agents Custom
WhatsApp Business API
Message templates
Quick replies
Broadcasts
Campaigns per month
3 Unlimited Unlimited
Recipients per campaign
500 Unlimited Unlimited
Audience segments
3 saved Advanced Advanced
Rule-based segmentation
Filter by tags, orders, custom fields
A/B testing
Automation
Basic automation rules
Journey Builder
Visual multi-step flows
AI & Agents
AI Agents
Automated customer conversations
3 agents Custom
AI knowledge base
Commerce
Shopify integration
Cart recovery journeys
Requires Journey Builder
Support
Support ticketing
Auto-assignment
Integrations
HubSpot
Pabbly Connect
Custom API & webhooks
Analytics
Campaign analytics
Basic Advanced Advanced
Conversation reports
Plan Support
Support channel
Email Priority SLA 24/7 Phone
Onboarding
Self-serve Guided Dedicated AM
Audit logs
White-label
Uptime SLA
Get Started Start Free Trial Talk to Sales

Enterprise

Built for scale.
Designed for your team.

Custom pricing, dedicated onboarding, SLA guarantees, and a white-label option for agencies and high-volume brands.

500+ Brands trust Baat
4M+ Messages/month
99.9% Uptime SLA
Talk to Sales

Usually responds within
1 business day

Frequently asked questions

What counts as a conversation?

A conversation is a 24-hour messaging window between your business and a customer, as defined by Meta's pricing model. Whether you exchange 1 or 50 messages in that window, it counts as one conversation.

Do WhatsApp charges apply separately?

Yes. Your Baat subscription covers platform access — inbox, broadcasts, automation, and AI features. Meta's WhatsApp Business API fees are charged separately based on conversation volume and type. We show you a live cost estimate before every campaign.

Can I change my plan later?

Absolutely. Upgrade at any time and new features activate immediately. Downgrades apply at the start of your next billing cycle.

Is the 7-day trial really free?

Yes — no credit card required. You get all Growth plan features for 7 days. Upgrade anytime during or after the trial.

What integrations are available?

Shopify (Growth and above), API & webhooks (Growth and above), HubSpot and Pabbly Connect (Business and above). We're actively expanding our integration library.

How does annual billing work?

Annual plans are billed as a single upfront payment and save you up to 25% compared to monthly billing. You can switch to annual at any time from your billing settings.

Start selling on WhatsApp today.

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